row-j_

clarity for complex problems

> category

sports and entertainment fan strategy

> focus

fan acquisition / retention / experience
sales + marketing technology
performance marketing strategy
pricing + yield optimization
distribution + channel strategy
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the anti-consultant consultant

most consultants justify their fees by finding problems. row-j justifies ours by finding what's already working and amplifying it.

the industry is obsessed with the next platform, the next migration, the next shiny tool. we start somewhere different: what do you have, and is it working? sometimes the answer is a new platform—but we'll know why, and so will you.

> principles

amplify, don't criticize

we find where you're winning and expand from there

optimize before acquire

we start with what you have
when migration is the answer, we'll know why

empower, don't create dependency

we build your team's capability, not reliance on us

services

fan acquisition/

media strategy + planning
database growth
conversion optimization
digital marketing

fan retention/

CRM optimization
lifecycle marketing
loyalty + membership strategy
churn reduction

revenue optimization/

pricing + yield strategy
channel distribution
partnership revenue
secondary market strategy

technology/

platform assessment
migration strategy + oversight
sales + marketing enablement
data strategy

why row-j

row i creates confusion. is it 1? is it l?
row j is where clarity starts.

> experience

experience across the NBA, NHL, MLS, Concerts, Arts

arenas, stadiums, and theaters

we've sat in your seat
we've managed the migrations
we've inherited the tangled tech stack
we've launched the big thing
now we help others do it with clarity

ready to run?_

schedule time →